In order to ensure a high volume of activity and transactions on our Collector Marketplace, which is a benefit to both buyers and sellers, we need to ensure that wines are priced fairly in the context of current market conditions.
Fair market pricing is determined by our proprietary algorithm, which takes into consideration recent auction pricing, sales on our platform, and average retail prices to determine our 'Suggested Price'. We allow a 20% buffer over this price, beyond which we block a listing from going live. If you are attempting to list a wine more than 20% above our suggested price and feel that our suggested price is not accurately reflective of market conditions, we may make an exception. Please contact us at email@example.com with the details of your situation and we will be happy to help!